Imagine a Race, Charity event or any large scale marathon event where participants pre-register their faces on their application, and using AI facial recognition, all the pictures taken during the race are instantly sent to their phones with a hashtag from the organisers and branded overlays from sponsors. In this article, we explore the exciting world of AI-powered event photography and its potential to revolutionise the way we document and share these experiences.
Real-Time Image Delivery (UGC):
Once the runners hit the course, event photographers armed with cloud enabled cameras and AI-powered systems are ready to capture their moments of triumph. Using AI facial recognition, the photographs taken during the race are swiftly matched with the registered participants. The AI algorithms work tirelessly in the background, ensuring the accuracy and promptness of image delivery. This creates content that the particip[ants can share on Social Media at the event - User Generated Content (UGC).
Sponsors' Branding Overlays:
The real value here is that the system offers a unique opportunity for sponsors to gain exposure and brand visibility. By incorporating branded overlays onto the photographs, sponsors can effectively reach a captive audience of active individuals who are passionate about fitness and endurance sports or a cause close to them personally. This allows sponsors to connect with potential customers while supporting the event and its participants.
Preserving and Sharing Marathon Memories:
The instantaneous delivery of photographs with branded overlays elevates the event experience for participants. Participants no longer have to wait for days or weeks, or mine their way through online Albums, to relive their accomplishments. They can now instantly access and share their event photos on social media platforms, cherishing the memories and inspiring others to join in.
Ethical Considerations:
While AI-powered event photography offers a range of benefits, it is crucial to address ethical considerations to protect participants' privacy and data security. Obtaining informed consent is done on the App when first captured or by pre registering, and we ensure stringent data protection measures are in place to safeguard personal information. The Phone number is only used to distribute the images.
Conclusion:
The integration of AI-powered event photography, facial recognition technology, and real-time image delivery has revolutionised the way events are documented and shared. This innovative approach streamlines registration processes, delivers photos promptly, and fosters a deeper connection between organisers and participants. With branded overlays, sponsors also have a unique opportunity to engage with a highly targeted audience.
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